Your prospects google you before they buy.
And if all they find is a dusty LinkedIn profile or an old 2019 interview, they pick the competitor who invested in YouTube. A channel with 10 solid videos proves more expertise than a CV.
B2B YouTube · Done-for-youAnthony Raberson
Your prospects google you before they buy.
I produce the YouTube channel that turns that search into booked calls: videos written to be watched to the end, and ranked on the queries your clients already type.
1 hour of your time is enough. I handle the rest: strategy, script, editing, YouTube SEO. Delivered in 10 days.
- 6 channels run in parallel, no added headcount
- 2 years on YouTube, 3 years of SEO
- B2B only
Who it's for
Who I work with.
This offer is built for companies selling services between €1K and €100K.
Consultants : strategy, finance, HR, legal, management
Agencies : marketing, comms, digital, creative
SaaS founders : and tech startups
Coaches & infopreneurs : trainers, online program creators
E-commerce founders : ready to invest in long-form content
If you sell for less than €1K
YouTube probably isn't your first lever, Meta or TikTok ads will cost you less in CAC.
If you sell at €100K and above
You can afford a real agency. If you'd rather have one senior partner than a team, let's talk.
And if you're in lifestyle, gaming, or running a nonprofit project, we won't click. Not a judgment, just not my craft.
Why YouTube in B2B
Why YouTube changes the game for your business.
You may be wondering why YouTube rather than LinkedIn, podcasts, or Meta ads. Here's what I see, after 2 years producing on the platform.
A well-made video works for you for years.
A LinkedIn post dies in 48 hours. A well-ranked YouTube video keeps bringing you views, leads, and authority 3 to 5 years after publication. You're building an asset, not disposable content.
Video creates trust nothing else can.
After 8 minutes face-to-camera (or in a clear voice-over), a prospect knows you better than after 50 written posts. That's what turns a "maybe" into "ok, let's sign."
And it's still the most under-exploited channel in B2B.
LinkedIn is saturated. Paid ads keep getting more expensive. B2B YouTube is still a window wide open: those who start now build a durable head start.
My thesis
YouTube doesn't reward quality.
It rewards the percentage of people who watch to the end.
A video watched 65% of the way through consistently beats a video twice as polished where only 35% of viewers finish. Every single time.
While another editor hands you a "nice video," I hand you a video people watch to the end.
Polish ≠ effective. I aim for the latter.
Three production modes
Pick your lane.
Mode 01
Face Cam
You go on camera
Best for: consultants, coaches, founders ready to embody their brand.
You film for 1 hour. I turn it into a video that proves your expertise and positions you as the go-to in your niche.
The bet every 7-figure entrepreneur makes.
Mode 02
Off-camera
You stay off camera
Best for: founders who don't want to be the face of the brand. You put your team, service, or product front and center.
No filming of you. We build your channel around your company: product demos, client case studies, tutorials, expert interviews, motion-design narratives.
Keep your privacy. Your company gains visibility.
Mode 03
Zero filming
AI avatar, zero filming
Best for: you want personal brand payoff without the time cost (or the camera).
Zero filming. We build an AI avatar matched to your likeness (HeyGen) and clone your voice from a short sample. Content ships under your name and face, but you spend no more than the initial brief.
Scale volume without blocking your calendar.
My method
How we work together.
- 01
30 min · free
Business discovery
Business, ideal clients, offers, 18-month vision. We check if YouTube makes sense for you first.
- 02
Angle, pillars & keywords
SEO & editorial strategy
Unique angle, 5 content pillars, voice tone, channel format tailored to your niche. And critically: keyword research targeted at the queries your prospects actually type, so every video has a measurable business objective before it's even produced.
- 03
Script approval + done-for-you
Production
For each video, I first deliver the full script and creative brief (angle, hook, structure, thumbnail). You approve in writing. I only enter production after your sign-off, this guarantees we're aligned on the angle BEFORE I invest 8h of editing. Once approved: script, editing, color grading, captions, sound design, A/B-tested thumbnails, and the full YouTube SEO pack targeted at your ideal clients.
- 04
Ready to publish
Delivery
You approve, we adjust, you receive the final video + thumbnail + everything you need to publish (title, description, tags).
Why pick me
Why me (and not someone else).
/01
300+ videos in niches where the algorithm forgives nothing
2 years producing videos in YouTube niches where a video dies if viewers drop off in the first minute. Those 300+ videos were made for my former employer: I don't own the rights, so I can't show them. Instead, I show you how I read the algorithm, live: I come to the discovery call with a mini-audit of your Google/YouTube presence. You judge on your own case, not on my claims.
/02
I come from SEO. Every video is built to be found.
Before video, I spent years doing SEO in the most competitive niches on the web: keyword research, on-page optimization, link building, technical audits. This dual hat, video production plus SEO strategy, is rare in B2B video. In practice: your video is designed to rank on the queries your prospects actually type into Google and YouTube, not just to look "nice". That's what turns it into an acquisition asset that keeps bringing you clients for years.
/03
You pick your level of exposure
On camera if you want to build your personal brand. Off camera if you'd rather put your product or your team in front. AI avatar if you want to scale without blocking your calendar. Most editors offer only one option and make you fit their mold. I fit into yours.
/04
I think your business before your video
Every second serves your sales funnel. Not creator vanity. You won't get a "nice video", you'll get a video that brings clients.
Work samples
What I decided, and what I shipped
I test on my own channels before recommending anything to a client. Everything I recommend, I have broken and fixed on my own channels first.
My channel, my test bench
Boxing vs MMA in the street: neither one saves you alone
11,068 views · 52x the subscriber base
Which combat sport to choose in 2026: the ultimate guide
2,585 views · same channel, nine weeks earlier
Same channel, same subject, same author, three weeks apart. One is a duel: two fighters, one question, two possible answers. The other is a menu: four disciplines and an arrow. A duel is something you resolve. A menu is something you consult once, and leave. I publish the weaker one on purpose, because the gap between those two numbers is exactly the job.
Client work
Music Marketing for Female Artists: What Wins in 2026?
client agency, London · script, edit, packaging
The 5 digital marketing jobs that will take off
4,698 views · ideation, script, edit
The 3 best digital marketing courses
1,767 views · comparison, affiliate format
The 4 best freelance platforms
1,287 views · comparison, affiliate format
The first video: produced end to end for a London music-marketing agency. The others: ranked comparison formats built to be found and to convert, on a channel of a few hundred subscribers. This is the register I came from: three years of SEO in finance, where content that does not convert is simply a cost. Before that, six YouTube channels run in parallel at constant headcount: average CTR around 9%, roughly twice the platform average, production time cut two to three times with AI tooling without a single extra hire, and revision rounds cut from three to one.
Full demo reel and channel audits shown at the discovery call → ceo@anthonyraberson.com
Bangkok · 2026
About me
2 years in YouTube's most competitive niches.
For 2 years, I produced content in the most competitive niches on YouTube, 300+ videos, and an understanding of the algorithm you only get by pushing against the platform's limits. In parallel, I ran 3 years of full SEO strategy (keyword research, optimization, link building) in some of the most competitive markets online. This dual hat, video production plus SEO strategy, is what lets me think of every video as a durable ranking asset, not just a visual.
Today I put that algorithmic obsession to work for entrepreneurs building something durable, consultants, founders, and B2B coaches who want YouTube to become a real, measurable acquisition channel.
I live in Bangkok. Muay Thai, first pro fight won in 2025. Introvert, I know what it's like to learn to get in front of a camera.
"You message me at 3 a.m. about a comma, I reply in the morning without getting annoyed."
FAQ
What I get asked most.
Last stop
Ready to start?
30 minutes. Free. We talk about your business, and I tell you honestly whether YouTube makes sense for you.